Help Your Birds Deal With Their Own March Madness ๐ฆ๐
March is here… and while the basketball world focuses on brackets and upsets, there’s some real underdog action happening right in your backyard.
Early March is one of the toughest times of year for birds. Natural foods are scarce, insects are still dormant, and the few remaining berries are hard to find. Add in Wisconsin’s unpredictable weather — warm sunshine one day, icy winds the next — and birds truly have their work cut out for them.
Here’s how you can help:
๐ฅ Offer high-energy foods like suet and peanuts — packed with the fats and proteins birds desperately need.
๐ชฑ Add mealworms — they're an excellent insect substitute and a lifesaver when temperatures slide.
๐ง๏ธ Keep feeders filled so birds don’t waste precious energy searching for food when the weather turns harsh.
Stop by or call our Janesville store to learn more about how you can help your backyard birds overcome the “madness” of March!
March Happenings:
Nesting season is starting to take shape here in Janesville, and our backyard birds are busy preparing for spring families.
Here are a few fun nesting facts:
๐ชถ Many birds start scouting nesting sites weeks before laying eggs.
๐ฟ Chickadees and wrens will use natural cavities — but they also love properly sized nest boxes.
๐ฅ Most songbirds lay 3–7 eggs per clutch.
๐ฆ Some birds (like robins) can raise 2–3 broods in one Wisconsin spring and summer!
๐๏ธ Birds don’t reuse old nests often — they typically build new ones each season.
Want to support nesting birds in Rock County?
โ๏ธ Put up appropriate nest boxes (placement matters!)
โ๏ธ Offer high-protein foods like mealworms
โ๏ธ Avoid pruning shrubs where nests may be forming
โ๏ธ Keep fresh water available
Stop by Wild Birds Unlimited – Janesville, your locally owned backyard birding experts, and we’ll help you choose the right nest box and placement for your yard.
Have you spotted any nest-building activity yet? Tell us what you’re seeing! ๐ฆ๐
March 5–16: Enjoy 20% OFF Any Regular-Priced Item!
Refresh your backyard and get ready for the season ahead with special savings at Wild Birds Unlimited – Janesville. From March 5th through March 16th, take 20% OFF any regular-priced item in-store.
It’s the perfect opportunity to stock up on your birds’ favorite foods, upgrade your feeders, or try something new to attract even more feathered visitors.
Stop in, save, and enjoy bringing more nature to your backyard this season!
March 17th- Happy St. Patrick’s Day! ๐
Wishing you a day filled with a little extra luck and a lot of joy in your backyard. As spring approaches, it’s the perfect time to refresh your feeders and enjoy the colorful visitors that make this season so special.
From all of us at Wild Birds Unlimited – Janesville, may your day be lucky, your yard be lively, and your feeders be full! ๐ฆ๐
๐ทFriday March 20th- Welcome Spring to Your Backyard
The first day of spring has officially arrived in Janesville — and that means longer days, warmer sunshine, and the welcome return of birdsong across Rock County.
Spring is one of the most exciting times of year for backyard birding. Migrating species begin making their way back through Wisconsin, nesting season kicks off, and feeder activity increases as birds search for reliable food sources after a long winter. You may start seeing robins staking out territory, woodpeckers drumming, and early arrivals checking out nesting spots.
Now is the perfect time to:
Clean and refresh feeders
Put out fresh seed and high-energy blends
Prepare nectar feeders for hummingbirds and orioles
Add or refresh a birdbath for migrating visitors
At Wild Birds Unlimited – Janesville, we’re proud to be the only locally owned and operated backyard birding specialty store in the area. Our team is here to help you get your yard ready for the season with expert advice, quality seed blends, feeders, nesting supplies, and everything you need to make this spring your best birding season yet.
Stop in and celebrate the first signs of spring with us — your backyard birds will thank you. ๐ฆ๐ธ

Cardinal Blend- give your backyard a high energy and high protein mix this Winter This nutritious, exclusive blend attracts cardinals, Pyrrhuloxia, and plenty of colorful visitors. It features sunflower chips, safflower, NutraSaff, Bark Butterยฎ Bits, peanuts, mealworms, and more.
learn moreHigh Energy & High Protein Bark Butter offers a lot protein in a variety of types of food
learn moreMix and Match Promotion Offer a variety of specialty foods during these cold months to increase the variety in your backyard as well increase high fat & protein options
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